I tweeted a news item announcing a Cleveland school administration forbids teachers from friending students on Facebook. I am not one of Facebook’s biggest fans, but teachers talking with students–in public–is a good thing for many reasons. It makes kids familiar with a tool that is likely to be part of their lives. It teaches…
Category: Social Media
OLD SPICE BECOMES A MEME
“Hello Ladies,” says the oh-so-manly Old Spice guy. “Does your man look like me? No. Can he smell like me. Yes.” What a great combo. The Old Spice guy is both a spoof and at the same time an extremely cool and compelling reason to splash your face with an after shave lotion that chances…
WHERE DOES SOCIAL MEDIA BELONG ON THE ORG CHART?
A few days ago, I wrote about the emerging enterprise battles between departments over who should control social media. I talked about the irony of how a few years ago, most enterprise social media programs and teams were parts of skunkworks projects just five short years ago. Now the very departments who disdained social media is now…
OPEN LETTER TO MARK ZUCKERBERG: STEP DOWN
Dear Mark, First off, my congratulations. The company–and team–you have created are very likely to be remembered as the most important–and successful–new company of this decade. You have taken Facebook from fraternity row at a few elite campuses to everywhere. Facebook has more users than America has citizens. Being on Facebook today is more important…